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COLOR WOW Security Shampoo

Article No: CW510
Go to COLOR WOW Products Page

100% clean, residue-free, sulphate-free shampoo for glossier, healthier hair

Haircare by COLOR WOW

2 customer reviews


In stock


The COLOR WOW Security Shampoo is the first safe, smart, sulfate-free shampoo made WITHOUT ANY TYPICAL INGREDIENTS, found in most shampoos, that make hair dull or cause thinning and hair loss.


  • Keeps your colour bright and glossy
  • Keeps your hair its thickest
  • Keeps extensions from slipping
  • Keeps your hair and scalp fresh and healthy

“Absolutely love this shampoo, doesn’t make my scalp itch and leaves my hair feel soft and shiny!”

Who should use it?

Perfect for all hair types. Best shampoo for colour-treated hair, safeguards against colour fade. Heathiest shampoo for thinning hair. Ideal for curly hair, coarse hair, frizzy hair, oily hair, dry hair, damaged hair, fragile hair, or if you have extensions.

Complimentary Wow Hair products: COLOR WOW Security Conditioner Fine to Normal Hair and COLOR WOW Dream Coat.

What makes it different?

The COLOR WOW Color Security Shampoo is FREE OF stay-behind ingredients that stick to hair and scalp, blocking healthy growth, including:

  • Silicones (which block moisture from the hair)
  • Conditioning agents (which can build up if not properly washed out)
  • Thickening agents (which can clog hair follicles and cause hair loss)
  • Pearlizing agents (which can dull your color)
  • Organic oils (used to make “natural” claims, these too can clog hair follicles)



Apply a coin size amount to wet hair and massage into lather. Rinse. Follow with Color Wow Security Conditioner and style as usual.


Aqua/Water/Eau, Sodium Methyl 2-Sulfolaurate, Cocoamidopropyl Hydroxysultaine, Sodium Cocoyl Isethionate, Sodium Lauryl Sulfoacetate, Sodium Lauroamphoacetate, Sodium Methyl Cocoyl Taurate, Glycerin, Polysorbate 20, Disodium 2-Sulfolaurate, Fragrance/Parfum, Sodium Cocoyl Glycinate, Sodium PCA, PEG-150 Distearate, DMDM Hydantoin, Propylene glycol, Polyquaternium-22, PPG-2 Hydroxyethyl Cocamide, Disodium EDTA, Citric Acid, Hydrolyzed Wheat Starch, Hydrolyzed Wheat Protein, Hydrolyzed Keratin, Hydrolyzed Silk, Potassium Benzoate, Butylene glycol, Iodopropynyl butylcarbamate, Tocopheryl Acetate, Phenoxyethanol, Potassium Sorbate, BHA, Butylphenyl Methylpropional, Citronellol, Hydroxyisohexyl 3-Cyclohexene Carboxaldehyde , Linalool, Hexyl Cinnamal Formula #100-0

Strala Beauty is dedicated to maintaining the accuracy of the ingredient lists on this website. However, because ingredients are subject to change, we cannot guarantee that these lists are complete, up-to-date and/or error-free. For an accurate listing of ingredients in each product, please refer to your product packaging.


Image of Bundled Product: COLOR WOW Security Conditioner Fine to Normal Hair

COLOR WOW Security Conditioner Fine to Normal Hair

Find Out More

Easy detangling + light hydration for fine, thin or fragile, delicate hair



  1. Nikol Toteva (verified owner)

    Vegan, cruelty free, no silicones, no toxins and cleans the scalp perfectly

  2. Denise Reid

    You know its a good shampoo when youre asked if you got your hair done!

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